I just want to take a second to talk about podcasting. I launched a podcast called Level Up Human with Wellcome Trust funding in 2015, and 5 years later, we’re still going strong.
It’s my opportunity to learn about evolutionary biology, to talk to an audience of loyal fans, and to hang out with my buddy, Simon Watt.
Level Up Human is a podcast panel show on a mission to redesign the human body.
Here’s our latest episode.
So today I want to talk about why, if you don’t listen to podcasts, you should!
Why Podcasts are AWESOME
The best thing about podcasts, in my view, is that they are great for busy people.
You can listen to podcasts whilst you commute (when that’s a thing again), whilst you do housework, when you’re driving, jogging, cycling, or even swimming if you get yourself some snazzy active headphones*.
* This review by Robin Capper, one of our listeners from New Zealand
If you’ve never listened to podcasts, here’s how to start.
And if you’re a creator, podcasting is BRILLIANT. Here’s why.
If you’re a creator, chances are you either write, podcast, or make videos. Here’s why podcasting is one of the greatest creation platforms ever.
Low start-up costs
Podcast start-up costs can be absolutely minimal. You can record on your phone, you can use free editing software like GarageBand or Audacity, a free podcast hosting service like PodBean, and you’re away.
The danger, of course, like all things, is that once you get into it, you will want to upgrade your gear. I trained in sound editing using Adobe Audition, and I absolutely love it. Mostly because it’s familiar.
You can spend thousands on fancy microphones, computer hardware and home studios, but at least to get into it, you can keep the costs absolutely minimal.
Once you’ve recorded your audio, you can take your laptop to a cafe, or the park or the beach to do your editing.
You don’t need a team of people to make it work. It is very nearly as easy as blogging.
Build a connection with your audience
The written word is great, and everything, but there is an extra level of intimacy in speaking directly into your listeners’ ears.
You can talk to them about all kinds of things, even things you mightn’t discuss with your best friends, because it’s essentially a private conversation.
I work with science podcasters, and one of the best things about podcasts is that it allows researchers to speak directly to the public who fund their work.
They get to explain how their research is going, what they hope to discover, and how this will change lives. Without the need for a camera crew, or loads of expensive equipment.
During the lockdown I’m offering free podcast training and help, so if you’ve been thinking about starting a podcast for a little while, get in touch.